Why the Circular Economy is the Future: The Hillo Organic Candles Case

Why Hillo chose a model that is good for the planet and the economy ?

We live in a world where natural resources are being exploited at an unsustainable rate. Every year, we consume about 1.75 times the resources that the Earth is able to regenerate, according to the Global Footprint Network. This means that we are living "on credit" with respect to the capabilities of the planet.

The traditional linear economy - based on the concept of "take, use and throw away" - is one of the main causes of pollution and waste. But there is a solution: the circular economy, a model that aims to reduce waste and maximize the reuse of resources.

We at Hillo have decided to adopt this philosophy to make our impact positive on both the environment and people.

What is the Circular Economy?

The circular economy is a system of production and consumption that aims to:

✅ Reduce waste and pollution

✅ Keep the materials in use as long as possible

✅ Regenerate natural systems

According to the Ellen MacArthur Foundation, adopting a circular model could reduce global CO2 emissions by 45% by 2050, contributing significantly to the fight against climate change.

How Hillo Applies The Circular Economy

Our candles are not only a sustainable product, but also a symbol of a more responsible and conscious system.

🔄 Reuse of Packaging

300 million tons of plastic are produced each year, of which less than 10% is actually recycled. This is why we decided to eliminate plastic and create a reuse system for our jars:

• We used Paper.

• You can reuse them at home with many functions (pot, object holder, etc.).

🐝 Support for Beekeepers and Biodiversity

Bees are responsible for 75% of the pollination of food crops, yet their population is in sharp decline due to pollution and the intensive use of pesticides.

We buy beeswax directly from local beekeepers, guaranteeing them economic support and encouraging sustainable beekeeping practices. Each candle tells the story of the beekeeper who made it possible, creating a bond between producer and consumer.

🌍 Natural Raw Materials and Zero Waste

Unlike common paraffin candles (derived from petroleum), our candles are made with 100% pure beeswax, without toxic substances.

The advantages of beeswax compared to paraffin:

🔥 Lasts up to 50% longer than traditional candles.

💨 It does not release toxic substances into the air, avoiding harmful fumes.

🌱 It is a renewable and biodegradable resource.

The Circular Economy Is Convenient For Everyone

Adopting a circular model is not only an advantage for the environment, but also for the economy.

📈 According to the World Economic Forum, the circular economy could generate 4,500 billion dollars by 2030, thanks to the reduction of production costs and the creation of new jobs in the sustainable sector.

💡 In Europe, the transition to the circular economy could lead to a 20% reduction in production costs by 2030, increasing the competitiveness of companies.

Choosing Hillo is a Choice for the Future

Every time you light a Hillo candle, you're not just creating a relaxing atmosphere:

✔️ Support beekeepers and protect biodiversity.

✔️ Reduce waste and pollution.

✔️ Favor a more ethical and sustainable economic model.

The circular economy is not just a concept: it is a concrete action that we can take every day. We do it with our candles, you can do it by choosing a more conscious consumption.

Do you want to join the change? Choose Hillo. Choose a brighter future.